Jeff Griswold, President
Effective Learning Systems, Inc.
Introduction
An unhealthy
obsession
It’s a good thing someone invented the mirror
because we humans are obsessed with our bodies. We spend
a lot of time in front of mirrors trying to get a perspective
on how others see us. We flex, we pose, we suck in our
guts, we hold our breath, and we grab handfuls of flesh
and pull it to the side to see what it would look like if it wasn’t there.
Then we strain our necks so we can see what we look
like from behind and do it all over again.
With all this time we spend in front
of mirrors, it is unfortunate that so many of us are
unhappy with the view. Practically everybody wants to
lose weight – even the skinny people. We all want
to look better than we do, and we definitely want to
feel better. This is human nature and, at the core,
there is really nothing wrong with it. We all simply
want to be healthy and attractive, and that’s
a good thing.
Where it turns bad is when our culture
– through the media, pharmaceutical companies,
and numerous other culprits – pushes this universal
human trait to the point where it results in destructive
behavior. Our quest to improve our bodies has resulted
in millions of young men and women suffering - and too
often dying - from anorexia or bulimia; millions have
risked their health with pharmaceuticals such as fen-phen
and steroids; and nearly everyone experiences feelings
of inferiority and self-consciousness because they don’t
look as good as the air-brushed genetic anomalies on
the cover of Cosmo or GQ.
What’s peculiar is that, in spite
of this obsession, we seem to be moving backwards. According
to statistics, each year more and more of us are classified
as obese or overweight. Childhood obesity is an epidemic.
Heart disease, hypertension, and other diet and exercise
related health problems become more and more prevalent
every year.
TOP
A simple
framework and the tools you need
So what are we supposed to do? We want to do the right
thing – lose fat and be healthier – but
the more we know, the more confused we get. There are
thousands of diets, weight loss programs, books, pills,
etc. And the information available is even more confusing
and often contradictory. For example, the government-promoted
food pyramid says grains, cereal, rice, and pasta should
be the basis for a healthy diet. Meanwhile, reputable
nutritionists refer to these carbohydrate sources as
“the enemy” to be avoided at all costs.
Or the FDA approves a drug for weight control and a
couple years later you find out that there’s a
pretty good chance it could kill you.
The purpose of this report is to help
you alleviate the confusion and provide a simple framework
that you can use on a daily basis. It will create a
foundation to help you think about how to approach your
own weight control. With this framework in mind, you
will be able to evaluate the different diets and theories
that you may hear about.
While this report offers some valuable
information, more importantly it provides you with access
to the tools that will help you put that knowledge to
work. Tools that actually help you achieve significant,
permanent weight control. It offers a unique, holistic
perspective on weight control and helps you understand
how to use one of the most powerful tools at your disposal;
a tool that virtually every popular diet or exercise
program ignores completely.
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